Privacy Policy

Last updated: August 31, 2026

 

This Privacy Policy explains how Fidé Beauty and Wellness LLC, doing business as Maison Fidé (“Maison Fidé,” “we,” “us,” or “our”), collects, uses and discloses personal information when you visit, use or make a purchase from our Shopify store; communicate with us; attend certain Maison Fidé experiences; or otherwise interact with us (collectively, the “Services”).

 

Personal information we collect

• Identifiers and contact details, such as name, email, phone number, billing and shipping addresses.
• Order and transaction details, including products, purchase history, returns and payment status. Payment card data is processed by payment providers; we generally do not receive the complete card number.
• Account and preference information, such as saved addresses, wish lists, fragrance interests and communication preferences.
• Device and usage information, such as IP address, browser, device identifiers, pages viewed, referring URLs and interactions with the Services.
• Communications and customer-service records.
• Marketing and event information, such as email engagement, RSVP details, survey responses and content you choose to provide.
• Information from service providers and partners, including Shopify, payment processors, fraud-prevention providers, analytics providers, advertising partners and fulfillment carriers.

How we use personal information

• Provide, personalize and improve the Services.
• Process orders, payments, fulfillment, delivery, returns and customer support.
• Create and manage accounts, waitlists, memberships and event registrations.
• Send transactional messages and, with consent where required, marketing communications.
• Measure performance, understand customer interests and present relevant advertising.
• Detect fraud, protect the Services, enforce our terms and comply with legal obligations.
• Create aggregated or deidentified insights that do not reasonably identify you.

Cookies and similar technologies

We and our providers use cookies, pixels, tags, local storage and similar technologies to operate the store, remember preferences, understand use, prevent fraud and support analytics and advertising. You can manage available choices through our cookie banner or privacy settings and your browser. Blocking certain technologies may affect store functionality.

How we disclose personal information

We may disclose personal information to Shopify; payment processors; fulfillment, shipping and customer-service providers; website, analytics, marketing and advertising providers; professional advisers; affiliates and business partners; and government authorities or other parties when required by law or needed to protect rights and safety. We may also disclose information in connection with a financing, merger, acquisition, reorganization or sale of assets.

Shopify

Our store is hosted by Shopify, which processes personal information to provide and improve commerce services. Information submitted to our store may be shared with Shopify and other providers, including providers located in other countries. Learn more in the Shopify Consumer Privacy Policy: https://www.shopify.com/legal/privacy/consumers. Depending on your location, Shopify also provides privacy controls at https://privacy.shopify.com.

Targeted advertising and sales/sharing

Certain analytics or advertising activities may be considered “sale,” “sharing” or targeted advertising under some privacy laws, even when no money is exchanged. Where required, you may opt out through the “Your Privacy Choices” link in our footer or by contacting us. We will not discriminate against you for exercising a privacy right.

Your privacy rights

Depending on where you live and subject to exceptions, you may have rights to know or access personal information; correct inaccuracies; delete information; obtain a portable copy; opt out of targeted advertising, sale/sharing or certain profiling; withdraw consent; limit certain uses of sensitive information; and appeal a denied request. We may need to verify your identity. Authorized agents may submit requests where permitted, subject to verification.

How to submit a request

Use the “Your Privacy Choices” link in the website footer or email hello@maisonfide.com with the subject “Privacy Request.” Describe the right you wish to exercise and the state or country where you live. If we deny a request that carries an appeal right, reply with “Privacy Appeal.”

Marketing choices

You may unsubscribe from marketing emails using the link in any marketing message. We may still send non-promotional communications about your orders, account or our relationship with you.

Retention

We retain personal information only as long as reasonably necessary for the purposes described here, including providing Services, maintaining business and tax records, resolving disputes, preventing fraud and meeting legal obligations. Retention depends on the information, purpose, risk and applicable requirements.

Security

We use reasonable administrative, technical and organizational safeguards. No transmission or storage system is completely secure, and we cannot guarantee absolute security. Do not send payment card numbers or other sensitive information by unencrypted email.

International transfers

We and our providers may process information in countries other than where you live. Where required, appropriate transfer mechanisms are used. Privacy protections may differ across jurisdictions.

Children

The Services are not directed to children under 13, and we do not knowingly collect personal information from them. If you believe a child has provided information, contact us so we can review and take appropriate action.

Third-party links

The Services may link to third-party websites or services. Their privacy practices are governed by their own policies, and we are not responsible for them.

Changes

We may update this Policy to reflect operational, legal or regulatory changes. We will post the revised version and update the date above; additional notice will be provided where required.

Contact

Fidé Beauty and Wellness LLC d/b/a Maison Fidé, McKinney, Texas, United States. Email: concierge@maisonfide.com. Add the company’s complete mailing address before publication if required for the markets served.